
Women’s Power; Desigual FRESH WORLD by Juliette Karagueuzoglou
Passion and vocation are the words that best sum up this artist’s work. Belonging to a new generation of perfumers, with her feet firmly on the ground and her nose in the air, her perfumery style is concise, her inspiration multiple and her main goal to arouse emotion with every one of her creations.
Desigual FRESH WORLD is one of her latest compositions. Fruity and floral, this cocktail of new ideas has resulted in a fragrance that is great fun. With head notes of pineapple and blackcurrant; iris and jasmine from Egypt at heart; and base notes of sandalwood, amber and vanilla, Desigual FRESH WORLD spreads its good mood.
This unashamedly light-hearted fragrance is right for a fun and friendly girl with crazy ideas. Urban, vital and healthy, she gets the most out of every moment of life and loves being out and about in her city.
“When I was a child, I used to use my sense of smell more than any other sense and my parents always thought I would end up working in the world of perfumery”. Juliette Karagueuzoglou.
The young Parisienne was just 13 years old when she learned of the existence of this profession and it was at that very moment she decided she wanted to be a perfumer.
Iris, Spices, Woody notes and Chypre are some of the ingredients Juliette most likes to experiment with.
As far as the future of fragrances is concerned, Juliette believes that perfumery may progress thanks to better education starting in childhood, teaching children to recognize and memorize scents, as the sense of smell is the first sense that babies develop.
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